North West Ambulance Service NHS Trust

North West Ambulance Service to improve staff & community wellbeing

The North West Ambulance Service NHS Trust have published their new strategy for 2022-2025 that has aims of helping facilitate a healthier environment for its staff and improving the quality of care provided in the community.

The strategy comes off the back of a consultation with staff across the North West that asked them what they believe the trust’s priorities should be based on their experiences on the frontlines of healthcare.

It highlights the need for stronger collaboration between care providers in a post-pandemic world and how it will work with Integrated Care Systems to achieve the right investment that ensures staff have the adequate resources, training and expertise needed to deliver the best care for the community.

The report sets outs three key aims:

  • Provide high quality, inclusive care
  • Be a brilliant place to work for all
  • Work together to shape a better future

Deputy Chief Executive and Director of Strategy, Partnerships and Transformation, Salman Desai, said: “Our healthcare needs have changed and, as both an emergency service and an NHS trust, North West Ambulance Service needed to look at how we can adapt and improve in this new world. During the last two years, we have responded in ways in which we could have never imagined, there have also been changes across the wider healthcare system, of which we are a major part.

“We need to go back to basics to address how effectively we deliver our services, ensuring we have the right resources in the right place, at the right time, to perform to the high standards our patients expect. We also want to listen more and demonstrate that we act on feedback from staff, patients and partners.

“Staff have told us we need to continue to improve the everyday working lives of everyone at NWAS, so while our service to patients is extremely important, we must also focus on getting these basics right and look after each other.”

The strategy also details how it wants to use the compassion and talent of the workforce to acknowledge and solve the challenges of population health.

Salman Desai added: “We have an extremely talented pool of clinicians working for the trust, who have worked with many patients over the years while developing their skills and emergency care knowledge. We want to use their expertise and their experience to ensure our care reaches the highest standards, and this knowledge is shared with colleagues and partner organisations.

“We have set the bar extremely high but we believe that by adhering to the values of our organisation, we can create an ambulance service the people of the North West can trust and depend upon.”

The report also sets out the wellbeing of staff as an integral priority and commits to creating a healthier environment for its workforce. North West Ambulance Service want to create job opportunities that bring growth and prosperity to the North West – to achieve this they will strive “to do more to attract, retain and develop staff from a range of diverse backgrounds and to develop innovative ways supported by its various networks to champion equality and diversity across the trust.”

More information on the new strategy is available here.

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